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MANAJEMEN PEMASARAN DAN PEMASARAN JASA
ALMA, H. Buchari
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Statistika Terapan
Siregar, Syofian
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Manajemen Pemasaran Geowisata
Yuliawati, Ayu Krishna - Rahayu, Agus - Hadian, Mohamad Sapari Dwi
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Pemasaran jasa
Tjiptono, Fandy
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Manajemen Pemasaran
Assauri, Sofjan
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Blue Ocean Strategy
Kim, W. Chan
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Manajemen pemasaran,jilid 2
KOTLER, Philip - KELLER, Kevin
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Manajemen Pemasaran : Analisis Perilaku Konsumen
Dharmmesta, Basu Swastha
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The Sales Advantage
Crom, J. Oliver - Crom, Michael
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Riset pemasaran dan konsumen
Sumarwan, Ujang
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Emotional branding : paradigma baru untuk menghubungkan merek dengan pelanggan
Gobe', Marc
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Riset pemasaran dan konsumen
Sumarwan, Ujang
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Marketing management
KOTLER, Philip
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Manajemen pemasaran, 1
KOTLER, Philip
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Manajemen pemasaran, 2
KOTLER, Philip
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Pemasaran jasa : manusia, teknologi, strategi; perpektif Indonesia
LOVELOCK, Christopher - Wirtz, Jochen - Mussry, Jacky
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Sukses manajemen penjualan : Bagaimana membuat tim anda menjadi yang terbaik
Stewart, Grant
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The marketing game : Bagaimana Perusahaan-perusahaan Terbaik Kelas Dunia Bermain untuk Menang
Schulz, Eric
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Marketing Research
Kress, George
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Guerrilla publicity : ratusan taktik jitu menjual maksimal dengan modal minimal
LEVINSON, Jay Conrad
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A Genie's Wisdom Petuah Jin. Fariabel tentang bagaimana seorang CEO Belajar Menjadi Jenius dalam Pemasaran
TROUT, Jack
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