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cover
Retailing Management
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LEVY, Michael, Ph.D.WEITZ, Barton A., Ph.D.

Edition
2nd ed.
ISBN/ISSN
0-256-13661-0
Collation
xxxii, 702 p.;26 Cm
Series Title
-
Call Number
658.87/Lev r

Edition
2nd ed.
ISBN/ISSN
0-256-13661-0
Collation
xxxii, 702 p.;26 Cm
Series Title
-
Call Number
658.87/Lev r
cover
Building A Chain of Customers: Linking Business Functions to Create the World…
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SCHONBERGER, Richard J.

Edition
-
ISBN/ISSN
0-02-927991-7
Collation
ix, 349 p.;24 Cm
Series Title
-
Call Number
658.801/Sch b

Edition
-
ISBN/ISSN
0-02-927991-7
Collation
ix, 349 p.;24 Cm
Series Title
-
Call Number
658.801/Sch b
cover
Marketing Leadership in Hospitality: Foundations and Practices
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LEWIS, Robert C., Ph.D.CHAMBERS, Richard E., MBACHACKO, Harsha E., Ph.D.

Edition
2nd ed.
ISBN/ISSN
0-442-01888-6
Collation
xx, 844 p.; 26 Cm
Series Title
-
Call Number
658.800.1/Lew m

Edition
2nd ed.
ISBN/ISSN
0-442-01888-6
Collation
xx, 844 p.; 26 Cm
Series Title
-
Call Number
658.800.1/Lew m
cover
The Marketing Game
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MASON, CharlottePERREAULT, William

Edition
Second Edition. (Disket)
ISBN/ISSN
0-256-17863-1
Collation
xiii, 92 p.; 25 Cm
Series Title
-
Call Number
658.800.1/Mas t

Edition
Second Edition. (Disket)
ISBN/ISSN
0-256-17863-1
Collation
xiii, 92 p.; 25 Cm
Series Title
-
Call Number
658.800.1/Mas t
cover
Asian Marketing Casebook, The
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CAPON, NoelVANHONACKER, Wilfried R.

Edition
-
ISBN/ISSN
0-13-795550-2
Collation
xxvi, 958 p.; 24 Cm
Series Title
-
Call Number
658.809.5/Cap a

Edition
-
ISBN/ISSN
0-13-795550-2
Collation
xxvi, 958 p.; 24 Cm
Series Title
-
Call Number
658.809.5/Cap a
cover
Strategic Marketing Management for the Pacific Region
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CRAVENS, David W.MERRILEES, BillWALKER, Rhett H.

Edition
-
ISBN/ISSN
0-07-470588-1
Collation
xi, 468 p.; 24 Cm
Series Title
-
Call Number
658.802/Cra s

Edition
-
ISBN/ISSN
0-07-470588-1
Collation
xi, 468 p.; 24 Cm
Series Title
-
Call Number
658.802/Cra s
cover
Business Marketing Management: B2B.
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HUTT, Michael D.SPEH, Thomas W.

Edition
9th.ed
ISBN/ISSN
0-324-36104-1
Collation
xxx, 618 p.; 26 Cm
Series Title
-
Call Number
658.81/Hut b

Edition
9th.ed
ISBN/ISSN
0-324-36104-1
Collation
xxx, 618 p.; 26 Cm
Series Title
-
Call Number
658.81/Hut b
cover
Quantitative Analysis in Marketing Management
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MOUTINHO, LuizGOODE, MarkDAVIES, Fiona

Edition
-
ISBN/ISSN
0-471-96430-1
Collation
x, 331 p.; 23 Cm
Series Title
-
Call Number
658.802/Mou q

Edition
-
ISBN/ISSN
0-471-96430-1
Collation
x, 331 p.; 23 Cm
Series Title
-
Call Number
658.802/Mou q
cover
Strategic Marketing Management Cases
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LAMB, Charles W., Jr.CRAVENS, David W.

Edition
4th ed.
ISBN/ISSN
0-256-10531-6
Collation
xviii, 900 p.;24 Cm
Series Title
-
Call Number
658.802/Cra s

Edition
4th ed.
ISBN/ISSN
0-256-10531-6
Collation
xviii, 900 p.;24 Cm
Series Title
-
Call Number
658.802/Cra s
cover
Eleventh Commandment, The: Transforming to Own Customers
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VANDERMERWE, Sandra

Edition
-
ISBN/ISSN
0-471-95823-9
Collation
xiv, 244 p.;25 Cm
Series Title
-
Call Number
658.801/Van e

Edition
-
ISBN/ISSN
0-471-95823-9
Collation
xiv, 244 p.;25 Cm
Series Title
-
Call Number
658.801/Van e
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