APA Style

KOTLER, Philip, ARMSTRONG, Gary. (1987). MARKETING : An Introduction . NEW JERSEY: Prentice Hall.

Chicago Style

KOTLER, Philip, ARMSTRONG, Gary. MARKETING : An Introduction. NEW JERSEY: Prentice Hall, 1987. Teks Book.

MLA Style

KOTLER, Philip, ARMSTRONG, Gary. MARKETING : An Introduction. NEW JERSEY: Prentice Hall, 1987. Teks Book.

Turabian Style

KOTLER, Philip, ARMSTRONG, Gary. MARKETING : An Introduction. NEW JERSEY: Prentice Hall, 1987. Teks Book.