APA Style

KEEGAN, Warren J.. (1974). Global Marketing Management (6th ed.). NEW JERSEY: Prentice Hall.

Chicago Style

KEEGAN, Warren J.. Global Marketing Management. 6th ed. NEW JERSEY: Prentice Hall, 1974. Teks Book.

MLA Style

KEEGAN, Warren J.. Global Marketing Management. 6th ed. NEW JERSEY: Prentice Hall, 1974. Teks Book.

Turabian Style

KEEGAN, Warren J.. Global Marketing Management. 6th ed. NEW JERSEY: Prentice Hall, 1974. Teks Book.