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Crafting and executing strategy
The distinguishing mark of the 19th edition is its enriched and enlivened presentation of the material in each of the 12 chapters, providing an as up-to-date and engrossing discussion of the core concepts and analytical tools as you will find anywhere. There is an accompanying line-up of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions,…
- Edition
- Cet. I
- ISBN/ISSN
- 978-0-07-753707-4
- Collation
- xlviii ; 366 Hlm. ; 21X26
- Series Title
- -
- Call Number
- 623.82/Cra -
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